A set of resources and guidance to ensure that the Prosper brand is consistent across mutliple platforms and mediums. Please use the #branding channel on Slack if you have any comments or questions.
There are several versions of the Prosper logo. The key components being the logo mark, the logotype and a combination of the two.
The logo sits best on dark teal and warm grey.
Primary colours to be applied to backgrounds, functional elements and copy. Gradients are to be used for large blocks for visual interest.
PANTONE P 123-15 C C:85% M:0% Y:25% K:51% R:0 G:104 B:117 HEX: #006875
PANTONE P 133-6 C C:75% M:0% Y:51% K:0 R:23 G:175 B:149 HEX: #17AF95
PANTONE P 169-1 C C:8% M:7% Y:8% K:0% R:238 G:235 B:234 HEX: #EEEBEA
PANTONE P 166-5 C C:7% M:0% Y:61% K:0% R:247 G:238 B:128 HEX: #F7EE80
Gradient angle 45°
Gradient angle 45°
Gradient angle 45°
Gradient angle 45°
The main font is Museo Sans Rounded. It's flexible, soft and can evoke SUBTLETY and STRENGTH through its six weights.
Long-form content uses Rooney Web, this compliments Museo Rounded and retains similar characteristics.
Heading 1
Heading 2
Heading 3
Heading 4
Heading 5
Heading 6
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Paragraph
Quisque congue tincidunt mauris, nec dignissim nulla luctus nec. Pellentesque non placerat dolor, in placerat felis. Praesent bibendum risus vel nibh aliquet dictum. Sed aliquet sem et suscipit tempus. Sed venenatis libero in tincidunt vehicula. Suspendisse dolor ante, convallis non malesuada sit amet, condimentum sollicitudin odio.
Long-form content paragraph
A collection of templates for print and digital use.
To help evoke the principles of Prosper, images that are used for decoration should have a flat colour or gradient overlayed.
Solid colour
Solid colour
Solid colour
Solid colour
Gradient angle 45°
Gradient angle 45°
Gradient angle 45°
Gradient angle 45°
Flexible patterns using Zurb Foundation 6. For additional resources please look at the Foundation documentation.
